Thursday May 7. Mark it. Circle it. Set seventeen alarms.
Brooki Bakehouse is officially opening the doors at Chadstone β Australia's biggest shopping centre and, as of Thursday, home to a very serious amount of cookies. Doors fly open at 9:00am sharp.
This is our first Victorian store and honestly? We're losing it. The DMs. The comments. The "WHEN ARE YOU COMING TO MELBOURNE" replies under literally every post for the last twelve months. We heard you. Loud and clear. And now we're here.

what's going down on opening day
Opening day at Brooki has its own kind of energy. Here's what to expect when you rock up:
- I'll be there. Yep β I'm flying in for opening day. Come say hi, take a photo, tell me which cookie got you through last winter. Meeting our community in real life is the best part of all of this, and I don't want to miss a single one of you.
- Free Brooki merch for the first 100 in line. If you've been eyeing the merch on socials, this is your moment to bag it.
- The full Brooki cookie range, plus a few seasonal specials only available on opening day (did someone say Carrot Cake Cookie!?!?)
a friendly word of warning
We're not going to pretend the queue isn't going to be a thing. It will be. Our Brisbane and Gold Coast openings had lines snaking through the centre, and Melbourne β based on the noise you've been making β is going to bring the same energy. We love it. We're ready for it. But we want to set you up to win.
So: if there's a flavour you've had your heart set on β your Nutella, your Biscoff, your Cinnamon Roll Cookie β come early. We restock every day but on opening day, certain flavours fly out faster than we can replace them.Β
why chadstone
Australia's largest shopping centre. 550+ stores. About a million people walking through every week wondering what to eat. It made too much sense.
You'll find us in the centre with trays coming out all day, the smell hitting you from about three stores away. We've built the space to feel like every Brooki β warm, a little chaotic, full of cookies and good vibes.
see you Thursday
Thursday May 7. 9:00am. Chadstone.
Bring a friend. Bring your appetite. Bring a little patience for the queue (we promise it's worth it). And come early if you've got your eye on a specific flavour β first 100 in line walk away with merch, and the rest of you walk away with the best cookie of your life.
We cannot wait to feed Melbourne.
Big love, Brooke + the Brooki team


